Melissa Dlugolecki speaking at Brand X

Listening to Your Business: The Shift That Changes Everything

October 28, 20241 min read

Ever had that “What the hell am I doing with my life?” moment? Yeah, me too. Mine came full force when I realized that even a simple doctor’s visit required someone else’s approval. It hit me that “freedom” wasn’t really freedom at all—not when you have to ask for permission to live your own life.

I knew I wanted something more. So, I built a business. And along the way, it became one of the three greatest teachers in my life.

Seven years later, I’m fully self-sustained—no paid ads, no gimmicks, just steady growth rooted in something simple yet powerful: listening. Not just showing up to clock hours or check tasks off a list, but really listening to what my business needs. That’s been my secret sauce, the key to unlocking each new level of growth.

So here’s the question: Are you listening to your business, or are you only asking what it can do for you? Shifting from “How can my business serve me?” to “How can I serve my business?” will change everything. It’s the difference between simply running a business and building something that grows organically, aligned with who you are and what you believe.

When you start listening, really listening, you notice the shifts and turns that lead you toward something bigger and more meaningful. You’re not chasing every trend or feeling pressured to do what everyone else is doing. Instead, you’re tuned in, building from a place of intention and trust.

So, take a moment and ask yourself: What is your business asking of you? Listen carefully, because that answer could be the very thing that takes you to the next level.

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